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Excited to announce my newest supporter SOLVE sunglasses! The shades I will wear while shooting around the world (above the water!) made by a company that makes a difference. Buy one pair of Solve Sunglasses — Give one person clean water for life. Its that simple. check them out!!! www.solvesunglasses.com
GREENVILLE, SC (May 25, 2014) – Loggerhead Apparel, based in Greenville, S.C., has partnered with renowned wildlife photographer Ben Hicks, based in Boca Raton, FL, to raise much needed funds for the Gumbo Limbo Nature Center, one of Florida’s most respected non-profits in sea turtle conservation.
The two collaborated on the ‘Against the Tide’ t-shirt, which features an iconic photo of a loggerhead hatchling battling the tide to make it out to sea. The hatchling in the photo did not make it to the water when his brothers and sisters hatched, but was rescued by a researcher and released individually. The photo has been featured on National Geographic’s website as one of the best photos of 2013.
The ‘Against the Tide’ t-shirt is symbolic of the struggles sea turtle hatchlings face. While still in the nest, they are targeted by prey such as crabs and raccoons, and threatened by weather and human intervention, causing many to never make it beyond the egg. Once hatched, they must make it to sea quickly before being eaten by birds, crabs and other prey. It is also in that critical crawl from the nest to the sea that many hatchlings are distracted by artificial lighting on the coastline, from beach houses or commercial development, leading them in the wrong direction. While we don’t know for sure, this is likely a reason the hatchling in this photo did not make it to sea with the others from his nest.
The struggles don’t end there, however. The hatchlings must fight the tide to make it to deeper waters, where it is easier to avoid prey. Even then, the hatchlings must survive for twenty-plus years before being able to reproduce and continue the cycle of life.
“When we first saw this photo, we knew there was something special. It’s strikingly beautiful, but also highlights the many challenges a single hatchling will face in its fight for survival,” said Sara Painter, founder of Loggerhead Apparel. “ It’s symbolic of our company’s approach – make your own path, and never give up. ‘Against the Tide’ is such a natural fit for this image, and our mission.”
There is something else special about this shirt as well. It is made entirely in the United States, giving ‘Against the Tide’ a double meaning. With U.S. manufacturing impacted severely by outsourcing and the economic downturn of the last decade, Loggerhead Apparel commits to producing everything in the United States, from its belts and hats to polo’s and tees.
Loggerhead Apparel, which produces all products in the United States, donates ten percent of all sales to sea turtle conservation efforts. Since 2011, they have donated more than $50,000 to groups across the Carolinas, Florida, Texas and California.
“It is exciting to partner with a clothing line whose mission aligns so closely with mine,” said photographer Ben Hicks, who has been one of the country’s premier sea turtle photographers for more than a decade. “Sea turtle conservation is incredibly important to me, so this partnership is such a natural fit.”
Ten percent of the sale of each shirt will be donated directly to the Gumbo Limbo Nature Center in Boca Raton, FL, a leader in sea turtle conservation efforts in the United States.
To purchase the ‘Against the Tide’ shirt, visit www.LoggerheadApparel.com to view current retailers or purchase online.
About Loggerhead Apparel
Loggerhead Apparel provides premium, American-grown, American-made clothing and accessories. The concept was born in early 2009 in the minds of two South Carolina natives. One a product of the Low country, who grew up on the coast just north of Charleston, the other a product of the Upstate, the grandchild of mill workers in the textile town of Spartanburg. Their passion for sea turtle conservation efforts and the revitalization of the United States manufacturing industry, led them to found Loggerhead Apparel.
About Ben Hicks
Through his photography, Ben aspires to advance the appreciation for nature and raise environmental awareness by depicting the natural world in an endearing and relevant manner that all individuals can understand and connect with. Ben is particularly focused on using his photography as a medium to communicate the importance of sea turtle conservation, as these magnificent creatures are one of the most important indicators of the health of the world’s marine and coastal ecosystems. Ben firmly upholds the Sea Turtle Conservancy’s belief that “whether sea turtles ultimately vanish from the planet or whether they remain a wild and thriving part of the natural world, will speak volumes about both the general health of the planet and the ability of humans to sustainably coexist with the diversity of life on Earth.” For more Ben’s work, visit www.BenJHicks.com.
About Gumbo Limbo Nature Center
Founded in 1984, Gumbo Limbo Nature Center is a unique cooperative project of the City of Boca Raton, Greater Boca Raton Beach and Park District, Florida Atlantic University (FAU), and Friends of Gumbo Limbo. Each year, more than 100,000 local and tourist visitors receive valuable environmental education while enjoying respite from the city bustle.
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Happy New Year! Here are some of my moments in 2013′s 10 Frames per second! Come check out one of my “Best of 2013″ slideshows on Jan 11 in Venice, FL or Jan 24 in Deerfield Beach, FL!Tweet
Photos 2013 – My annual slideshow is coming up! This year I will be doing a show on the West Coast and East Coast of Florida: Join me January 24 in Deerfield Beach, Florida at Island Water Sports 1985 NE 2nd St. The show will be from 7pm-9pm. Thanks to all the supporters: Pacsafe, Watershot, Island Water Sports, The Atlantic Current Magazine, Volcom, Stance Socks, Electric visual, and Sun Bum sun care products who have contributed to the show and raffle; proceeds from the Deerfield Beach show to benefit Surfrider Foundation Broward County Chapter. Win some cool stuff and learn about some of my favorite images in 2013. The slide show will begin at 7pm outside in the parking lot of Island Water Sports. Feel free to bring your own lawn or beach chairs. I will be discussing my favorite images in 2013. See each flyer for more details. Look forward to meeting many of you!Tweet