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Omnilytics - Click here for insights on Zara's international pricing strategy: https://bit.ly/2Hz5dyF Tops in Zara Indonesia were priced at least 13% higher than in Spain but the brand's clear good-better-best helped it
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Mango Winning Strategy: all about the growingly popular brand
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H&M Versus Zara: Are Premium Fabrics On The Rise? | Textile World
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Zara's secret to success retail – its pricing strategy | T1 2016 MPK732 Marketing Management (Cluster B)
H&M Versus Zara: Are Premium Fabrics On The Rise? | Textile World
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Decoding Inditex's assortment and pricing strategies
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Zara: worldwide pricing strategy revealed by study